Loud Thinking December 18, 2013 at 02:32PM
Camaraderie at Work Can Be a Competitive Advantage
Not surprisingly, workers enjoy their jobs more when they have friendships with colleagues. But camaraderie is more than just having fun; it’s also about creating a common sense of purpose. Companies should create and value camaraderie as a competitive advantage for recruiting top talent, retaining employees, and improving engagement, creativity, and productivity. Many companies engage in corporate challenges such as bike-to-work day, wellness competitions, community service events, and other activities to build a sense of teamwork and togetherness. Help foster a culture of camaraderie by being clear what you want the culture to be within your organization. Model the culture: spend time with employees and treat people with respect. Leverage your employees’ talents by encouraging their ideas; your people must feel proud of the products and services your organization provides.
Adapted by HBR from “We All Need Friends at Work” by Christine M. Riordan.
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