Loud Thinking November 07, 2013 at 03:43PM
Smart Use of LinkedIn Can Lead to Your Next Hire
Thoughtful use of LinkedIn can help you make your next brilliant hire. To find exactly what you’re looking for, clarify your thinking: Search for LinkedIn profiles that come closest to your ideal candidate, without regard to geography, availability, or other such factors. Exploring the work and experience of real people in the field will give you a better mental picture of whom you’d like to hire. Then reverse-engineer your posting to clearly specify your ideal qualifications. With a very targeted LinkedIn search for what you want (for example, M&A specialists based in Chicago), you can identify who in your LinkedIn network might know the kind of person you’re looking for. Investigate the connections you have in common with potential candidates, or if they’ve been recommended by someone you know and trust. Once you find your preferred candidate, you can use LinkedIn to get third-party verification of her talents.
Adapted by HBR from “Work Smarter with LinkedIn,” by Alexandra Samuel.